There is a wealth of information available in paper print and online for those just starting out in the world of entrepreneurship. You might be looking to create your first startup, bring a product to market, or network in order to make contacts with like-minded professionals in your chosen industry. Whatever your motivation, it pays to have as much information as possible before you decide to navigate the murky waters of entrepreneurship on your own. Luckily, entrepreneurs have been publishing accounts of their experiences for a number of years in the hopes of ushering in and assisting the next generation with their endeavors. Many professionals admit that a lack of information has seriously stunted the industry for decades and with the rise of the information era, budding business professionals can now benefit from the new ease of access to information and experiences. If you are looking to start your entrepreneurial career, be sure to leaf through one of these publications first.
From CEOs to Stay-at-home Parents
Author Dean Kosage (videos on YouTube Channel) has been an entrepreneur his entire life. From starting out with small restaurants to climbing his way up the corporate sales ladder, he has gathered a wealth of information over decades of experience in the industry. After founding and operating a professional life coaching company for more than 23 years, he published his experiences in a collection of stories titled Defining Moments of Courage. This book brings together stories of entrepreneurs of all kinds, from top CEOs and executives, to the lives of stay at home parents. It is the perfect primer for understanding the breadth of possibilities in entrepreneurship.
Works of a similar nature to Dean Kosage’s are worth equal mention. Think and Grow Rich by Napoleon Hill and Toks K. Oyegunle has been on every CEOs reading list since it was first published in 1937, and for good reason. The fact that it still consistently ranks as one of the most influential books on business and entrepreneurship speaks to its timeless advice. As the title suggests, much of the book is dedicated to advice on generating revenue and income, but the author insists that because of the style of the book, it can help people succeed in any line of work.
The Art of the Start by Guy Kawasaki is geared towards those who are on the cusp of finalising their enterprise. With advice, much like Dean Kosage, Hill and Oyegunle, this book helps with pitching new business ideas and networking for potential investors.